Important Ways You Can Market Yourself As A Personal Chef Atlanta

By Kathryn Neal


After finishing a course in catering, you may think that it is easy to acquire a job. Your hopes may easily turn into frustrations once you later discover that it is not easy to secure a job in your profession. That is the point you should sit down with a pen and paper and figure out what is it that you are not doing right. Keep in your thoughts that you are not the only one who is qualified for the job as there are lots of graduates just like you who are in dire need of jobs. Also, assume that there are people with higher credentials than yours. The good thing is that despite another cook having higher qualifications than yours, you can beat him in marketing if you do it properly. Self marketing is an important factor for someone to succeed as a personal chef Atlanta.

The first thing in making a good advertisement is building a professional bio about yourself. If you have been looking for a culinary work without a bio, do not ask the question why you are not successful yet. A good bio should contain educational background information and areas of expertise. Mention the kinds of food you are really good at preparing.

One mistake to avoid when creating a bio is giving false information. Be honest about yourself and avoid giving yourself too much praise and strictly remain also on the culinary subject. Be honest about your job experience. If you have little or no experience at all, avoid stating otherwise because you would be ruining your reputation if it will be discovered that you were dishonest. If there is anything important that can help to improve your biography, do not leave it out.

For example, any award that you won in a cooking competition back when you were in school could be of importance to mention. Once you are through with the bio, next is to find advertisement mediums where you can post it for instance a website. The good thing about a website is that it can accommodate other key details which can not be supported by the format of a professional biography. Recipes of the foods you have prepared before is a good example of the extra information but ensure that they do not have wrong instructions or errors.

Recipes actually do tell more about the experience of a chef. It would be even better if you include pictures of the various types of foods you have managed to prepare. Customers are quickly attracted to pictures than words.

Social networks could be of great help too. These days, you can easily advertise through social networks by creating your own page where you will fill in key details regarding your services. After that, you should invite your friends to follow your work through the page and ask them to invite other friends to follow your work as well.

Just like a website, ensure that key details are not left out for example pictures. More importantly, remember to include all the possible ways in which customers can reach you. You can advertise your services through food magazines or newspapers too thought it might be more expensive.

Also, the advertisements will not last for long but for a short time as agreed between you and the newspaper or magazine company. There is a difference in paying for an advert that will be displayed for three consecutive days and that displayed for one day in a newspaper. The chances that you will not be employed as a personal chef Atlanta after doing all these are very minimal.




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