Be Your Own Boss By Opening A Shop And Selling Wholesale Bagels

By Timothy Brown


It's not unusual for employees to daydream about owning their own businesses. They imagine they could make their own hours and have the chance to earn some serious cash. The reality is that business owners put in more hours than almost anyone else. Some do eventually earn substantial sums, but not at first. If you are serious about becoming an entrepreneur and love people, you might consider opening a small shop, buying wholesale bagels, and selling them at retail prices.

There is no law that says you have to be a baker and offer customers goods you make yourself, especially if you don't know anything about baking. It might take a long time to find really good recipes and learn how to perfect them. Instead you could spend the time with a mentor who is a successful, retail business person and doesn't mind showing you how to become one yourself.

It is unrealistic to think you can go into business without any capital. You will have to find money somewhere and friends and family are usually a good place to start looking. You could offer them the opportunity to become an active partner or remain a silent one. Your other option is to go to the bank with a realistic business plan and fill out a loan application.

If money is tight, you might consider opening a take out shop instead of an eat in restaurant. That way you can save a lot of money on decor and furniture. You won't need as many employees either. The rent will be more expensive, but it might be worth if you set up shop in a mall, near a school, or in some other high traffic area. You'll get noticed and have more potential customers.

You have to consider offering more than just bagels in your shop. Customers will buy coffee, tea, and juice to wash their breakfasts down, and you will make more money. A vintage cooler or refrigerator filled with jellies, jams, cream cheese, and other sweets will probably be a hit with customers as well.

It would be nice if you could just open your doors and stand back and let the customers stream in, but things don't usually happen that way. You might hate to spend the money, but you will need an aggressive marketing campaign to get out the word that you are in business. A fantastic website is essential. Offering discounts, coupons, door prizes, and anything else that gets people in the door are investments you will have to make.

Hungry people are attracted to the smell of fresh baked goods, so you need to keep your warming oven working all the time. This way you will always have fresh food for your customers, and the odor coming from your open door will be irresistible to passers by. Light background music and a daily specials board outside your door are also inviting.

Starting a business isn't easy. Staying in business and making a success of it is even harder. To have a chance, you have to be prepared to work harder, longer, and smarter than your competition.




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